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 Direct marketing this are any actions which create and allow to use with benefit direct dialogue between the company and its clients existing or prospective. It is reached by the most different ways. It is most widely known Direct Mail - direct post dispatch. In general, service Direct Mail is the senior brother of direct marketing. Expenses for it till now make 70 % of expenses in branch. Also it is possible to carry telemarketing and formation and use of address databases to sphere of direct marketing.
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